Finding the right fit

We’re launching something today that I’m really excited about. There is nothing worse than buying that cool new shirt only to have it arrive and find it doesn’t fit. Not only does this create more work for you but you also end up with an unhappy customer. One way to ensure that your customers are choosing the correct size is by providing sizing charts. The problem is not everyone looks at these charts either because they can’t find them or the information may not by displayed in a way that makes sense.

We knew there was a better way. A way to quickly and easily display sizing information to make sure they are choosing the correct size. With teelaunch (once you’ve turned the feature on) a sizing chart link will automatically be generated in all your apparel products.

Once you click it you’ll be shown sizing information for every style contained on that page. It’s completely dynamic and only shows the sizing information for products that are contained on that page. It also includes measurements in both inches and centimeters as we don’t want to leave out your customers from overseas.

In addition to reducing the number of size related issues you face (increasing your customer satisfaction rate), we’re also predicting that this feature will result in increased sales as according to a recent survey 58% of shoppers would buy clothes online more frequently if a proper fit was ensured.

Our new sizing chart feature is available to all teelaunch customers today. To activate it just open up the teelaunch app and select the Account button at the top of the page. Once there just change the Display Sizing Chart option to Yes and you’re all set.



Nick is the Chief Creative Officer at teelaunch which is a fancy way of saying he tries to make everything we do here at teelaunch better every day.